Social Marketing Manager - Meta Ads
Most ads bleed money. If you know how to stop that, we need to talk. Meta Ads Manager @ Henderson
Most ads bleed money. Yours won’t.
Henderson Advocacy has purchased over $1 billion in property. We secure 83% of our deals off-market. We have a marketing funnel that generates warm, inbound leads every single day.
It works.
What we need now is someone who can make it work harder.
If you know how to drop CPMs, push ROAS up, and scale Meta campaigns without blowing the budget, read on.
If you don’t, this ad isn’t for you.
WHAT YOU’LL OWN
This is not a “manage the boost button” role. You will own performance across our paid channels end to end:
• Plan, build, and launch campaigns on Meta, TikTok, LinkedIn, and beyond
• Write and test ad copy that stops the scroll and drives action
• Build and optimise funnels: landing pages, VSLs, lead gen, webinars
• Run A/B tests with discipline, not guesswork
• Hit ROAS and CPL targets, then push past them
• Report on performance clearly and act on the data fast
You won’t be asked to “maintain” campaigns. You’ll be expected to improve them every week.
WHO THIS IS FOR
Be honest with yourself. Does this sound like you?
• You have real, provable experience running Meta Ads at k+ daily spend
• You’ve scaled a campaign from zero and you know what that actually takes
• You understand the full funnel, not just the ad platform
• You read data, form a hypothesis, and test it without hand-holding
• You’re organised enough to manage multiple campaigns without dropping a ball
• You’re coachable, not defensive, when the numbers don’t lie
Bonus: experience with GA4, GTM, GoHighLevel, or conversion tracking.
WHO THIS IS NOT FOR
• People who need creative direction for every single ad
• People who confuse impressions with results
• People who optimise once a week and call it done
• People who can’t explain why a campaign failed
We’re not harsh. We just have standards.
WHAT YOU GET
• Competitive salary, rewarded for output not tenure
• A live, converting funnel with real budget behind it from day one
• Access to the best tools, training, and marketing resources in the business
• Office chef, breakfast and lunch every day
• Quarterly team retreats plus annual international trips
• A team that moves fast and celebrates when the numbers move with them
ABOUT HENDERSON
We are Australia’s leading residential and commercial buyers agency.
$1B+ in property purchased. 83% secured off-market. Thousands of Australians building real wealth.
We don’t advertise like a typical property company. We market like a media business: content-first, data-driven, and built to scale.
The role you’re reading about is the engine behind that.
HOW TO APPLY
Don’t send a generic CV.
Send a personalised cover letter that answers three things:
• What is the best performing Meta campaign you’ve ever run? Numbers only, no vague claims.
• What is one mistake you made running ads, and what did you learn from it?
• Why Henderson, and why now?
If you can’t answer those questions, you’re not ready.
If you can, we’ll be talking very soon.
- Department
- Advocacy
- Locations
- Sydney
About Henderson Advocacy
We’re Henderson Advocacy, Australia’s leading residential and commercial buyers agency, purchasing over $1 billion worth of properties and securing 83% of them off-market for our clients. We're the rocket ship propelling wealth-building strategies for everyday Australians and ambitious investors.
Our team doesn’t just work hard; we create wow moments for our clients—whether it's at our incredible client events or through personalised investment strategies that change the game.